What this is
A no-cost, no-obligation technical audit of your digital analytics, privacy, or server-side tracking setup. This is a practical review, not a sales call. You get clear findings, priorities, and next steps.
I’ve spent over a decade working hands-on with Observepoint.com, an enterprise-grade quality and compliance auditing platform built specifically for this purpose. It validates tags, consent behaviour, and data consistency at scale, and can rescan sites to detect regressions or breakage.
If you want to see what this looks like in practice, use the ObservePoint link in the top navigation. It runs a live scan of this site so you can inspect the output directly.
Who it’s for
- Businesses running GA4, GTM, Adobe Analytics, AEP, RT-CDP, CJA
- Sites affected by consent loss, ITP, ad-blockers, or missing conversions
- ICO Letter / Notification or customer demanding compensation
- Teams considering or already using server-side tracking (sGTM, CAPI, SST)
- Organisations unsure whether their privacy implementation is actually compliant and accurate
- Affiliate Window customers being billed for not being serverside
- Large PPC Spend Adwords / LinkedIn / Facebook with incorrect conversion numbers giving unoptimised spend.
What I review
- Tagging & data quality – events, parameters, duplication, gaps
- Consent & privacy – CMP setup, Consent Mode, enforcement vs decoration
- Server-side readiness – what should move, what shouldn’t, ROI reality
- Performance & bloat – unnecessary tags, client-side overhead
- Governance – naming, documentation, testing, long-term maintainability
What you get
- A plain-English summary of issues and risks
- Commercial impact explained (lost conversions, wasted spend, bad decisions)
- A prioritised action list (quick wins vs structural fixes)
- Honest advice on whether changes are worth doing at all**
What this is not
- No generic checklist
- No junior audit template
- No pressure to buy follow‑up work
Why this works
I’ve spent years inside complex enterprise setups fixing broken data, privacy theatre, and over‑engineered stacks. The audit is designed to surface what actually matters and what can safely be ignored.
How to book
Use the booking links in the header navigation to request a free audit. Choose the option that best fits your setup and provide a few details.
I’ll review the request first and confirm whether it’s a good fit before scheduling time.
**Free means free. If there’s nothing meaningful to improve, I’ll tell you.Free means free. If there’s nothing meaningful to improve, I’ll tell you.